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J357 Magazine Feature
Writing – Spring ‘08
Schedule
Douglas
Cumming, Ph.D.
Reid 101 – 458-8208
Home – 462-2968
cummingd@wlu.edu
Office Hours: Mon & Wed, 1-3 p.m.
Assisting: John F. Muncie
Reid 203 - 458-8240
munciej@wlu.edu
Class: C,D periods, MWF
Reid 302
The principles and
techniques of developing and polishing long-form journalistic
articles for print media. Extensive writing and reporting are
required.
Prerequisite: J201 for J majors;
sophomore standing or higher for others
  
This class will get your head working like a
magazine writer’s. You will learn about the history, scope, and
market of magazine writing, especially the longer feature article.
In the process, you will acquire habits and skills you need to
freelance for magazines or to do outstanding features on the staff
of any newspaper. You will do many short writing assignments, class
exercises, critiques of other writers’ work (including that of other
students in the class), and a quiz or two. Your main project will be
one long article you will propose, develop, report, write and offer
for publication. I hope to produce a magazine as this class did in
2006.
Expectations: You will have to do a lot
of work for this class. There will be readings from the three
required books, readings from various magazine articles, and some
short writing assignments. The three books have some overlap, but
they bring different perspectives. I’m assigning these books
in pieces, trying to match sections with the writing problem we’re
dealing with
in class. You will also be reading magazine articles, assigned as we
go, not listed here. You must do all of the assigned readings
before class. You will also keep a journal to be shared with me
and with the class. Attending class, and being on time, is
absolutely expected. On some days we will have visitors, whose
generosity deserves the respect of a full class. Besides, you’ll get
a lot out of hearing from these folks. Deadlines on writing
assignments are real. If it looks like something will prevent you
from making a deadline or getting to class on time, let me know
beforehand. If I don’t okay this, your grade will suffer. The
writing and reading will be the hard part, but the most
time-consuming work will likely be your reporting – interviewing,
setting up times and places to do your reporting, spending time with
a subject. This can be the most frustrating part of feature writing,
but also the most memorable. It also makes the writing easier, and
better. One hour of “writer’s block” is a symptom of the 10 hours
you didn’t spend out in the world gathering more raw material. Ten
hours you spend out in the world not getting useful material is a
symptom of one hour you didn’t spend thinking through the story idea
at the beginning. Don’t wait too long to invest your reporting time
in your main story.
I expect you to be yourself. It is important
for you to be open and questioning, critical and curious,
enthusiastic and creative – about your own work and the work of your
fellow students. I expect you to let me know how the class is
working for you. If you don’t understand or don’t like something
about the way the class is going, speak up. You are expected to
participate in class discussions. One conversation at time, please.
Take notes, always. Ask questions.
Your assignments include:
·
Story ideas – Starting with 25 ideas. You will
be refining, adding to, developing these ideas into budget lines.
Within the first week, you need your long list of ideas pared down
to three publishable ideas. Out of these will come one publishable
long piece by the end of the term.
·
A notebook – Keep a journal that you’re willing
to share each week, or at least share portions of. Should include
observed details and overheard quotes/dialog; personal log of
reflections, ideas and memories; story ideas, including upcoming
events/daybook and contacts; language and chapbook section, on new
words, useful quotes from your readings.
·
Readings – Jon Franklin, Lee &
Friedlander, Blundell. Many, many magazine articles. Again, do these
when they are assigned, before class.
·
Quizzes – On magazine terminology. On the
readings.
·
Critiques – These will be the basis for some
class discussions.
·
Short writing assignments -- A profile of a
community service student, for that student’s hometown paper. A
personal experience. A first-person essay. An interview. A query
letter. A draft of your main project.
·
Final project: Your main feature story.
Grading: I will keep grades in two ways
– one easily quantified, the other based on intangibles. The first
way is an average of the letter grades I’ll give for class
assignments, quizzes, drafts, and your final story. The other is a
subjective letter grade based on class participation, attitude,
energy, focus, improvement, and (ignoring the role of dumb luck)
success with getting your stories published. Your final grade will
be a combination of these two.
Required books:
Blundell, William E. The Art and Craft of
Feature Writing. New York: Penguin, 1988.
This Wall Street
Journal master-writer wrote this for non-WSJ writers, expanding on
his in-house booklet for the WSJ staff. It is clear, but dense as
fruitcake. Rather than breaking the process into discrete steps,
Blundell sees all the parts working together, especially the
reporting. His preferred structure is not the narrative yarn, as
with Franklin, but the block structure.
Franklin, Jon. Writing for Story, Craft
Secrets of Dramatic Non-Fiction by a Two-Time Pulitzer Prize Winner.
New York: Penguin, 1986.
Franklin, a former
Baltimore Sun science writer, is convinced that he has found the
Holy Grail of storytelling – an architecture that requires certain
essential elements of character, conflict, scene building and
resolution. It’s a little dogmatic and technical, but learn what he
teaches, and you’ll have a much better eye for great stories.
Friedlander, Edward Jay and John Lee.
Feature Writing for Newspapers and Magazines: The Pursuit of
Excellence, 4th ed. New York: Longman, 2000.
A practical analysis,
by two academics, of about a dozen Pulitzer-Prize-winning feature
articles from newspapers and magazines. The articles are run in
their entirety, as well as examined in pieces. Some good advice on
query letters, research, and interviewing. We’ll also use the book
as a supply of feature stories for one or more of us to read and
analyze.
On reserve:
The Mechanics of a Magazine
Magazines that Made History
Nourie & Nourie, American Mass-Market
Magazines
Other recommended works:
Jacobi, Peter. The Magazine Article: How to
think it, plan it, write it. Cincinnati: Writer’s Digest Books,
1991.
Williams, Joseph. On Style: Toward Clarity
and Grace.
Gabriele Rico, Writing the Natural Way.
William Zinsser, On Writing Well.
The Best American Magazine Writing 2003
Calvin Trillin, Killings.
How I Wrote the Story, Providence
Journal-Bulletin.
The John McPhee Reader.
Best Newspaper Writing of 2004 (etc.).
Keith Woods, ed. St. Petersburg, Fla.: The Poynter Institute for
Media Studies, 2004 (or any year).
Possible Guests: Harrison Kinney, W&L ’47, former New Yorker
writer; Doug Harwood, W&L ’74, editor of Rockbridge Advocate;
Alex Jones, book author and Harvard media expert; Prof. Ed Wasserman;
Julie Campbell, editor of W&L Alumni magazine and
long-time magazine writer/editor; et al.
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